New project with a company

기업 프로젝트

  • purpose: to improve CTR (Click Through Rate)
  • the result of this project: algorithm for recommending ads with high CTR
  • data: 번개장터 데이터 (광고, 광고주 데이터, 상품 노출 및 클릭 여부 데이터)

프로젝트 진행 시 활용할 자료들(References)

  • Kaggle & Github: machine learning technique codes
  • blogs
  • journals: about concepts and theories of various machine learning techniques

models

  • Deep FM (a part of NN)
  • Ensemble, Clustering, Naive Bayes to classify the group of customers to provide the recommendation service
  • LDA and CNN to analyze the text and image data